What dreams were lost in the QVC fire?

Gotta admit it. I breathed a huge sigh of relief when initial reports said everybody had gotten out of the fire that destroyed the QVC distribution facility in Rocky Mount.

It was, of course, going to be bad for the company. Insurance and our insatiable desire to order stuff from the comfort of our couches, however, would make the company whole before long, and those conveyor belts and trucks laden with all sorts of electronic manna from heaven or China would be rolling again soon.

And sure, the immediate aftermath would be even worse for the people who lost their jobs and the paychecks they counted on to get them from one week to the next. Even they, though, would still have a chance to find another job.

It wasn’t until the day after the fire, when the company had to come back and say, essentially, “Oops, we forgot somebody,” that my heart was rent in two.

That somebody who was unaccounted for was Kevon Ricks, a 21-year-old Rocky Mount man who’d been working there three weeks. He was the lone fatality of the fire.

I didn’t know Kevon, and efforts to reach his survivors were unsuccessful, so I was unable to find out anything about him – his hopes, dreams, hobbies. In a photo shown on the TV news, he beamed with fatherly pride as his one-year-old son, dressed just like him, sat on his knee. That’s all I knew about him, but to me, that was enough to make me hurt for his family and loved ones.

No, I didn’t know Kevon Ricks, but I know hundreds of young men who work in jobs just like his, men trying to get a toehold in the workforce at any level so they can take care of themselves and their families and, they hope, move on up the ladder.

Their most immediate goal, though, is getting that elusive first j-o-b.

A couple of years ago, when I was loading and unloading trucks, scanning packages and making sure the conveyor belts kept conveying at a company even bigger than QVC, I worked briefly beside two young dudes who appeared to be in their late teens, possibly early 20s - about Kevon’s age.

During one of their typically animated and entertaining discussions, they were trying to decide – I swear – what color Lamborghinis they were going to buy when they became flush.

At the time they were making, as was everyone else there, $15 an hour, which went up to $18 for “hazard pay.”

I smiled, but didn’t laugh, at their grand dreams.

You see, that’s the thing about people working the jobs many of us look down upon or swear “I couldn’t do that.” They have dreams the same as you, and their contributions – whether you want to admit it or not - are often just as essential as yours in making America America.

That person making your sammitch at the deli, washing your car, delivering your package?

If you view them as “unskilled laborers,” let’s see you do what they do?

There is no reason to think QVC officials – who recently announced they were extending shutdown pay for its displaced workers - were being malicious when they prematurely announced that everyone was out.

But just because they meant no harm doesn’t mean no harm was done.

Imagine reading that everything was cool, everybody was out safe, and then realizing that your brother, your uncle, you nephew was still missing, still unaccounted for.

Hreatbreaking, yo.

I’d bet my hazard pay, though, that had Kevon Ricks been a supervisor or one of those managers at QVC pulling down the big bucks and not just another cog in the wheel, his absence would not have gone unnoticed, nor would he have been a footnote at the bottom of a story in the local newspaper.

“The fire also claimed the life of Kevon Ricks, 21, who had been part of a roughly 300-person workforce on duty at the time the blaze broke out.”

This story was originally published January 6, 2022 at 11:26 AM with the headline "What dreams were lost in the QVC fire?."