Real Estate News

‘Two months free rent’: As Triangle rents soften, landlords offer move-in deals

Seaboard Station’s newly opened The Signal (pictured) is offering two months of free rent on certain floorplans to entice buyers.
Seaboard Station’s newly opened The Signal (pictured) is offering two months of free rent on certain floorplans to entice buyers. Seaboard Station

Apartment hunters, good news: Rents continue to slide as new, amenity-rich buildings hit the market across the Triangle.

Even better: Landlords are increasingly offering sweeteners — like no deposits, waived fees and up to two months free rent — to close the deal.

In Raleigh, the median rent (mid-point where half cost less and half cost more) for a one-bedroom fell 0.8% to $1,240 in October, according to Zumper’s national rent report. Prices are down 7.3% year-over-year.

Rents for two-bedroom units also dropped to $1,530. That’s down 0.6% since last month and 3.8% year-over-year.

Out of 100 cities nationwide, Raleigh ranked as the 65th most expensive city to rent.

In Durham, the median rent for a one-bedroom fell 1.4% to $1,380 last month, Zumper found. Prices are down 3.5% year-over-year.

Rents for two-bedroom units slipped 1.2% to $1,640 and are also down 3.5% year-over-year.

That ranked Durham as the 44th most expensive city, higher than Raleigh.

Easing prices are largely due to a post-pandemic construction boom, both in the Triangle and nationally. As new supply hits the market “at historic highs,” rent growth has stabilized, Zumper CEO Anthemos Georgiades said in the report.

Nationwide, the median one-bedroom rent inched up 0.1% to $1,534, while two-bedrooms decreased 0.1% to $1,910.

Move-in deals

In Raleigh-Cary, some 9,228 new rental apartments are set to be complete by the end of the year, outpacing major metros like Boston or Los Angeles, a separate report from RentCafe found.

The influx has triggered move-in deals across the region. (Note: Lease terms and other restrictions may apply.)

Among them:

The trend signals “a competitive market environment,” said Jon McBride, a Realtor with Coldwell Banker Howard Perry and Walston in Raleigh and a board member of Raleigh Regional Association of Realtors. It also reflects the “urgency among property managers” to fill vacancies promptly as the market becomes increasingly saturated, he said.

“It’s a fascinating period of adjustment that underscores the vibrancy and resilience of our local real estate sector,” McBride said.

However, don’t expect rents to go into free fall anytime soon, said Derrick Thornton, a Realtor with Coldwell Banker Advantage in Northeast Raleigh.

“My prediction is that actual rental rates will still continue to remain at their current level with more normalized annual increases, around 4 to 5% in the years to come,” he said.

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This story was originally published November 12, 2024 at 5:40 AM with the headline "‘Two months free rent’: As Triangle rents soften, landlords offer move-in deals."

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Chantal Allam
The News & Observer
Chantal Allam covers real estate for the The News & Observer and The Herald-Sun. She writes about commercial and residential real estate, covering everything from deals, expansions and relocations to major trends and events. She previously covered the Triangle technology sector and has been a journalist on three continents.
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